October is National Breast Cancer Awareness Month (BCAM) in Australia.

This important month shines a light on the devastating impact breast cancer has on thousands of Australians every year, while also reminding us of the importance of early detection and strong support networks.

• Every year, over 21,000 Australians (including around 200 men) will be diagnosed with breast cancer.

• Every day, 58 people in Australia will be told they have breast cancer.

• Sadly, more than 3,300 Australians (including 33 men) lose their lives to breast cancer every year.

In just the past three years, four of my close friends have been diagnosed with breast cancer. Two of them—Claire and Sarah—have bravely shared their stories below to raise awareness and inspire others to take action.

Claire’s Breast Cancer Story: Dense Breast Tissue & Routine Mammogram That Came Back Clear

Claire was diagnosed with breast cancer in October 2017, when her boys were just 9 and 12 years old. Despite having a routine mammogram that came back clear, she later noticed puckering on her left breast.

At first, she thought nothing of it. Six months later, during a GP visit for a cold, she mentioned her breast almost as an afterthought. Further tests—including an ultrasound and MRI—confirmed two large tumours (2.5cm and 5cm). Because of dense breast tissue, the lumps never showed up on mammograms.

Claire underwent a mastectomy, months of chemotherapy, radiotherapy, and now continues long-term hormone therapy.

👉 Dense breast tissue means mammograms don’t always detect breast cancer. Trust your instincts—if something doesn’t feel right, see your GP.

Finding Comfort During Chemotherapy

During chemotherapy, Claire’s joints were incredibly painful—especially her legs and feet. She found relief in Slappa's Thongs, which cushioned and supported her aching feet.

“First thing in the morning when my feet hurt most, I’d slip on my Slappas Thongs and feel instant relief. My feet didn’t even touch the floor—bliss. Plus, I loved the pretty colours too!”

What Claire Wants You to Know

“Being open about my diagnosis encourages others to speak with their GP. Early detection really does save lives. If you could see my scar, you’d know not to waste time—get your breasts checked.”

Claire also shares how emotional it was telling her young boys, but how important honesty was in helping them cope. While her support network was strong—family, friends, colleagues, and especially her husband—she still felt moments of deep loneliness through treatment. Joining a cancer exercise class and speaking with others going through the same emotions made a huge difference.

Sarah’s Breast Cancer Story: Self-Examination Found What Mammograms Missed

Sarah was diagnosed in November 2023. With a strong family history—her mum also had breast cancer—she had regular mammograms and checks for years.

But it wasn’t a mammogram that found her cancer. It was her own self-examination.

She didn’t feel a lump. Instead, she noticed a dent in her breast that didn’t feel right. Tests confirmed it was breast cancer.

Sarah’s Experience

• “It’s a journey filled with challenges, fear, and hope.”

• Small luxuries like cozy blankets, favourite teas, and her easy slip-on Slappas brought moments of joy during treatment.

• “The hardest part has been the emotional rollercoaster—grappling with fear, uncertainty, and the changes to one’s identity.”

The Importance of Support

“A strong support network is essential. It provides emotional strength, practical help, and a sense of community that makes the journey feel less isolating.”

Sarah’s story is a reminder that self-examination can save lives. Don’t wait—get to know your body and talk to your GP if something feels unusual.

Why Raising Awareness Matters

• Early detection saves lives. Mammograms are important but not fool proof—self-exams are just as vital.

• Sharing stories breaks stigma. Claire and Sarah’s honesty gives others confidence to seek medical help.

• Support networks matter. Whether family, friends, or community, no one should face breast cancer alone.

How You Can Help During Breast Cancer Awareness Month

• Spread the Word – Share this blog, start conversations, and encourage loved ones to check their breasts.

• Donate to Research – Support the National Breast Cancer Foundation: nbcf.org.au/donate

• Volunteer – Get involved with NBCF: nbcf.org.au/volunteer

• Buy Slappas – Raise awareness and funds by purchasing from the NBCF Collection 2025. Every pair helps support our fundraising efforts.

💖 Together, we can stop deaths from breast cancer.

Pink Thongs On!
The Slappas Team